Fireside Chat 4 – Beyond Digital Rights Management: Video Watermarking Weighs In

In the continually evolving OTT world, savvy pirates are implementing new and advanced methods to steal valuable content – to the tune of more than $67 billion (USD) in value by 2023. Another report from ABI Research estimates that more than 17% of worldwide video streaming users access content illegally.

We also know that launching an OTT service is costly, resource-intensive, and complicated. Getting it right is critical. Beyond building the video consumption environment and content acquisition, companies must incorporate up-to-date content protection methods. In this “How to Trust Your Player” series, we’ve learned about Digital Rights Management (DRM) from Intertrust Technologies, and about content packaging, license acquisition models – and best practices for implementation within the video player environment from Bitmovin.

Watch the video to find out (18.5 min).