Friend MTS’ Simon Hanna and Ian Munford at Akamai discuss the global piracy issue in this IABM BaM Live session to draw a conclusion on the importance of industry partnerships and working together against the piracy threat.
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The conversation throws some light on the burning question of definable ROI on the anti-piracy content protection solutions and how companies like Friend MTS and Akamai help their clients to uncover weaknesses that businesses might have, establish the impact of piracy and what easy-to-implement cost-effective anti-piracy measures would make sense to reduce or eliminate this impact on the bottom line.
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